In the automotive industry, the changing focus is on the experience of buying digital vehicles. Automotive digital signage solutions allow car manufacturers to leverage digital technology in their sales rooms to increase sales and enhance customer buying experience.

• Display vehicle information in the warehouse including photos, videos in the showroom:
• Provide promotion and discount information
• Use interactive screens to enhance communication between customers and brands directly
• Reduce wait times and get new opportunities for relevant sales

Here we present a few ways to leverage digital signage solution in showroom

Reception area / Videowall

In the car showroom reception area, customers begin their buying journey. Automakers can use video wall to create a large screen to show brands and great videos and images of the latest or classic models for customers to attract the attention of customers. customer.

Interactive display / showroom

In the showroom, sales reps can present information such as specification, internal structure, external structure such as the color of the vehicle with the model chosen by the customer on an interactive display screen. Digital, using video, images, and text to easily create interactive content with content management system.

Sales Personnel Promotion / Internal Communications

Automakers can update all salespeople’s sales sales updated on digital signage screens or related offers to motivate salespeople.

Headquarters can also manage all digital signage displays from one central location, update messages to all dealer showrooms, send new marketing materials or training videos. Best.

Display service / maintenance area information

Digital Signage Information Display can be used for maintenance area to display queue management information and information. As it is already known that the car user is not satisfied with the maintenance service because of the extra cost, so the dealers can display information to explain the required service and the corresponding cost to make sure that the best products are put up for sale for good reason. It is also possible to integrate with the queue management system to show queue numbers meanwhile.